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What Can You Expect At MarTech®?

MarTech is a vendor-agnostic forum for understanding the breadth of marketing technologies and how organizations can effectively integrate them into their marketing strategy and operations.

We create an inspiring, cross-pollinating environment that transcends the traditional boundaries between marketing and technology, and encourages creative collaboration across the organization. MarTech is a conference for the growing community of senior-level hybrid professionals who are both marketing-savvy and tech-savvy: marketing technologists, creative technologists, growth hackers, data scientists, and digital strategists.

Together, we’ll explore a broad range of important marketing technology issues and ideas while going deep in the content of each presentation. No fluff. No hidden agendas. No sales pitches. Period.

MarTech: April 23-25 in San Jose… That’s a wrap!

Stay tuned for our favorite show highlights!

Who Should Attend MarTech?

MarTech is for senior marketing, technology, and digital executives and experts at the intersection of marketing, technology, and customer experience. If you’re looking to connect the dots between technical possibilities and strategic opportunities in the reshaping of modern marketing, this conference is for you.

Executives who should attend include: Chief Marketing Officers, Chief Digital Officers, Chief Marketing Technologists, Chief Marketing Technology Officers, Chief Strategy Officers, Chief Innovation Officers, Chief Experience Officers, Chief Customer Officers, VP/Director Marketing, VP/Director Technology, VP/Director Digital Marketing, VP/Director Digital Strategy, VP/Director Customer Intelligence, VP/Director Marketing Technology, VP/Director Marketing Innovation, VP/Director Marketing Operations, VP/Director Marketing Analytics, VP/Director Demand Generation, VP/Director Growth, VP/Director Product Marketing, VP/Director CRM, VP/Director E-commerce, and the list goes on.

Why Should You Attend MarTech?

Here are some of our favorite reasons as to why you should join us for the next MarTech event:

MarTech connects the dots.

“I find this the only conference that provides information and insight into the skills and tools necessary to navigate the overlap between marketing and technology.”
Sue Haddrill – Nestle Purina PetCare

You’ll learn from martech superstars.

Speakers make the conference, and MarTech delivers the experts from brands, agencies, and integrators. MarTech Program Chair Scott Brinker personally selects those eager to help you understand, implement, and integrate marketing technologies, rethinking your marketing strategy, and build talent-rich cross-functional marketing teams.

It’s all about you.

MarTech is independent and not owned by a vendor. We don’t have axes to grind (or sales targets to meet) when it comes to any technology or platform. Speakers are selected based on their professional chops to address a topic and don’t pay for the privilege. Identifying sessions where vendors pay to present isn’t a mystery; we tell you when they’ve done so.

You’ll meet others like you.

You’ll share strategies, tactics, and experiences with others like you who are charged with dragging their organizations — often kicking and screaming — into the future of marketing. You’ll meet them during breaks, receptions, and networking lunches, and celebrate their accomplishments at The Stackie Awards ceremony.

It’s as pleasant as it is productive.

“Ah ha” moments delivered by expert presenters and meeting others like you is just the beginning. You’ll also enjoy productive networking gatherings, discover results-driving and time-saving solutions, plus the conveniences that make attending engaging and exciting: great meals and snacks, free WiFi, and a friendly environment.

MarTech is better with your teammates and colleagues.

Your team is talented and has diverse backgrounds and skills, but sometimes getting everyone on the same page is difficult. Attending together will unite your crew with a common experience and vocabulary, and provide the foundation for rapid progress. We even offer special rates for teams!

It’s programmed with passion by Chair Scott Brinker.

Scott has chronicled the rise of marketing technology and its impact on marketing strategy, management, and culture on chiefmartec.com since 2008. He also creates the annual Marketing Technology Landscape Supergraphic, and is the author of Hacking Marketing, a guide to marketing management in a software-driven world. No one is more qualified to program, guide, and moderate a marketing technology conference.

It’s an outstanding value… no matter the budget.

We know those attending MarTech have differing needs and budgets. To that end, we offer two different pass options:

  • All Access Passes include the whole conference experience: sessions, keynotes, networking events, breakfasts, lunches, snacks, Expo Hall access, and free WiFi.
  • Expo+ Passes are the ticket for you if discovering and vetting marketing solutions is your goal. You can efficiently evaluate many solutions in a short period of time without endless phone calls or on-site vendor visits.

Rates increase as we get closer to the event, so book early to secure the best rate on either ticket. See today’s rates here!

Curious about MarTech, but still unsure about attending? Check out last year’s speaker presentations, Stackies awards winners, and more on Slideshare.