Erin leads the enterprise Marketing Technology office at Deluxe, responsible for marketing automation strategy, integrating new technologies into the martech stack, and managing the marketing data supply chain. She is a frequent speaker on the marrying of technology with marketing strategy & operations. She pulls from her 13+ years of marketing operations experience on both the client and agency sides. Erin lives in Minnesota with her husband and 5 year old daughter, Liv. If she’s not at work, you’ll find her enjoying the Minnesota lake life, hosting friends and family at her home, or playing Barbies (begrudgingly) with Liv.