APRIL 23-25, 2018 | SAN JOSE CONVENTION CENTER | SAN JOSE, CA

MarTech West Speaker:

Kerem Tomak

Chief Digital Marketing and Analytics Officer, Sears Holdings Corporation

  

Kerem brings more than 15 years of experience as a marketing scientist and executive. He has expertise in the areas of omnichannel and cross-device attribution, price and revenue optimization, assessing promotion effectiveness, yield optimization in digital marketing and real time analytics. He has managed mid and large-size analytics and digital marketing teams in Fortune 500 companies and delivered large scale analytics solutions for marketing and merchandising units. His out-of-the box thinking and problem solving skills led to 4 patent awards and numerous academic publications. He is also a sought after speaker in Big Data and BI Platforms for Analytics.

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