APRIL 23-25, 2018 | SAN JOSE CONVENTION CENTER | SAN JOSE, CA

MarTech West Speaker:

Jennifer Chick

VP Marketing Execution & Operations, Hilton Worldwide

  

Partner and Consumer marketing strategist with fifteen years of experience focused on creating and deploying integrated marketing solutions across a wide variety of industries including travel and hospitality, healthcare, consumer packaged goods and high-tech. Experienced in identifying new market opportunities, developing actionable approaches to market segmentation and maximizing ROI through effective marketing and sales programs. Skilled at applying cross-industry insights to create best-in-class marketing organizations and translating qualitative and quantitative customer insights to drive a competitive brand position. Led multiple teams in the planning, development and execution of global on and offline marketing communications with a deep understanding of marketing measurement and analytics to drive improved performance. Strong leader effective at building long-term relationships with stakeholders across organizational lines, including outside vendors and partners.

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