Marketing. Technology. Management.

San Jose, CA
April 23-26, 2018

MarTech West Speaker:

Rohit Prabhakar

Head of Digital Marketing and Tech, McKesson


Rohit Prabhakar has a strong background in Technology, Sales and Marketing. His passion is enabling business and it's people.

He is part of McKesson Corporate Marketing and responsible for Global Digital Transformation. He currently leads Digital CoE for McKesson. The team handles:

  • User Experience (UX/CX)
  • Traffic Acquisition (SEO/SEM)
  • Data & Analytics
  • Marketing Technology (MarTech)
  • Marketing Operations
  • Change Management (Digital Academy)

He has played variety of roles in healthcare, financial, automotive & technology industry as:

  • Web developer
  • Software engineer
  • Technical architect
  • Project manager
  • Account & delivery executive
  • Digital marketer

Rohit Prabhakar always says "Technology is to enable business and not vice versa. I love to wear my business hat while I make all digital decisions".

Rohit Prabhakar is PMP and holds MBA, M.C.A and M.Sc. He loves to be with family and read books on leadership, self development, finance, marketing and sales.

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