Partner, Global lead Digital Marketing Operations and Technology, McKinsey & Company
Jason Heller is a Partner and global lead of the digital marketing operations and technology practice at McKinsey and Company. Jason works closely with CMO's and other senior executives to transform the marketing organization in response to rapidly changing consumer behavior, the proliferation of multichannel touchpoints, and the opportunities created by innovations in agile marketing, big data, advanced analytics, and machine learning.
Jason has been a digital marketing pioneer, strategist, and recognised thought leader for over 20 years. He was previously CEO and founder of Agiliti, a boutique consultancy focused on digital marketing operations, which was absorbed into McKinsey in 2014. Jason also co-founded and sold one of the first digital media and relationship marketing agencies.