Marketing. Technology. Management.

San Jose, CA
April 23-26, 2018

MarTech West Speaker:

Erica Seidel

CEO, The Connective Good


Erica runs The Connective Good, an executive search practice that works with organizations at the intersection of marketing, analytics, technology, and professional services. The Connective Good is primarily retained to recruit data-driven marketing executives with a highly analytical/quant bent who have backgrounds in marketing analytics, customer intelligence, digital marketing, quant market research, and strategic marketing consulting.

Erica's background spans marketing services, research, new product development, technology, and business development.

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