Great learning for me as we start out on the road to implementing our Martech strategy. Most useful were case studies from people who have been down the road.
It was a great conference. The sessions were fantastic and focusing on real case studies is definitely the right way to go.
Compact, high-value presentations, made available afterwards. Experienced speakers
Concentrated learning experience
Excellent speakers, case studies were very interesting and particularly liked the admittance of failure of certain projects.
From start to finish, every session was informative and relevant to the challenges being faced in transforming organisations both technically and culturally to drive customer engagement. Great speaker line up and packed with practical take outs that will help us immediately derive benefit from attending the conference.
Great content, from companies not vendors.
The content was great in terms of current challenges and best practices, as well as providing tools and guidance for businesses that need to introduce change.
Agenda was excellent. Most speakers were high quality I liked the single track and each pitch was exactly the right length. I like the mix of b2b and b2c
The inaugural MarTech was full of ideas and solutions from a host of accomplished speakers and panel members. The topics covered the profound shifts in marketing in a digital world and the challenges it presents along with the ways to overcome them. If you are looking to grow your business in the coming years, you absolutely want to have your key marketing executives attend MarTech!
It was, by far, the best conference I've been to. Well run, wonderful presenters. I took a lot of ideas away for immediate application within my organization.
MarTech brought me the most actual insights on the current integration of Marketing, Technology and IT. These developments do not only shape our marketing future, but will also be decisive for the business strategy of almost every organization. The conference was powerful and energetic, with an excellent list of speakers. It also offered great opportunities for networking with other participants. In a fast changing marketing landscape this conference is a 'must attend' for every strategist and marketing professional.
MarTech was the only conference I attended this year because I knew it would be worth not only the money but, more importantly, the time. Scott Brinker and his team assembled a vendor-neutral panel, a refreshing break from the conference norm. The group was made up of marketers itching to dive deep into the details of how technology is impacting marketing, as well as improving not only our companies' bottom lines, but also our customers' lives.
Excellent presenters that have vast industry knowledge and were very informative and it's a fantastic forum to meet and discuss issues and solutions with marketing technologist peers.
Great topics and speakers. Very engaging and full of insightful information. I have a marketing operations background but it help put focus on the growing challenges we all face across many marketing/tech capabilities.
I thought MarTech was fantastic; a great investment of time and money. The speakers (especially the keynotes) were first rate; the audience was highly engaged and the venue was seriously amazing. I was a convert before I got there, but I'm now fully convinced that marketing technologists are to marketing today what social media pioneers were in 2005. Despite the progress, everything is still being defined, and that translates to opportunities galore for those who hop on board today. It will be fascinating to see how theory, so passionately evangelized at this inaugural conference translates over time into actionable learning from high profile case studies.
One of the best shows I've been to (and been to many). Content focused and on track - rock-star speakers.
Well done, MarTech! I loved the power packed agenda, awesome speakers and above all that it was not about vendors but about us; the MarTech community. After several years, I finally found the conference that I was searching for; a conference fully focused on the marketing technology space.
It was great to pull together all of the MarTech unicorns in one room and hear all about the work they are doing. Excellent speakers.
Well informed speakers, good solutions overall at expo. Hearing perspectives and strategy from other CMOs was useful.
Relevant sessions, good speakers and loved the quicker format. Great job keeping audience engaged. Vendors were great and offered good mix of practical solutions.
Learned a ton and feel like the information shared will continue to drive my company to stay on the forefront of the MarTech world. Thanks for a great 2 days.
Fantastic learning and networking opportunities. Great energy, professionally sponsored and great ability to connect, speak with and learn from industry thought leaders.
Great presentations, learning experiences and thought invoking opportunities... Lots of vendors in one place. And a VERY well orchestrated conference!
Great topics and speakers, valuable interactions with vendors and peers.
The best (only?) conference to get a sense of the mar tech landscape, where it is, and where it's going.
Terrific content, fantastic speakers and a wealth of learning and affirmation.
I find this the only conference that provides information and insight into the skills and tools necessary to navigate the overlap between marketing and technology.
Vendor agnostic program, and 'how we did it' style presentations that are relevant to our organization needs = a conference program that isn't currently available anywhere else.
Great speakers and content, excellent moderation of panelist discussions allowing a lot of information, ideas, and insights to come out.
Great opportunity to provoke discussions on the convergence of Marketing and Technology.
Good energy, thought leaders and ever-expanding vendor options.
Great content aligned to a marketing technologist role. Very well put together agenda, good food, great keynotes and tons of takeaways. The expo hall was also full of options of learning new tech.
Martech is the most efficient way to get up to speed and stay current with advances in the marketing field and vendors providing solutions.
This conference is the perfect place to connect with vendors and network with customers that are already using the platforms you are considering or using the same tools in your MarTech, very strategic insights overall from the speakers, a couple of days packed with content and on top of that, a beautiful city. Thanks for putting this together, I'll be back next year.
This conference was a game changer for me. It helped me confirm that my expertise is right on par with the industry and my peers. I also fully understand where our technology stack stands (and that it is overkill in many ways, which is better than not enough). And don't get me started on the fabulous contacts I made. That, by far, was the best part of the conference. Thanks Scott!!!!! So awesome.
Great content, excellent speakers and a well-structured event. Best congress I have been to in some time.
Great speakers, relevant topics, overall transparency @ openness of the presentation
Whether you're in marketing, sales, or IT, it's a great place to learn about all of the different tools and approaches out there, network with your peers, share war stories about what's working and not working, and have fun while learning.
I've been to multiple technology conferences (Adobe Summit, BrightEdge Share events, Search Engine Strategies, etc) and for my company the number of actionable, next step business centric conversations exceeded my personal expectations. Personally, I'm relatively new to B2B and this event was incredible for our category.
This is my favorite conference of the year. Hands down better than the bigger conferences like SFDC's Dreamforce, or Oracle's OpenWorld and Modern Customer Experience (formerly MME). I really like the quality of the sessions on average (some are always better than others), but I do feel the sessions are often way too short and the overlapping sessions made it hard to maximize the learning opportunities.