Journey into 2022 armed with the tools, technologies, and tactics that will help you and your organization overcome critical marketing challenges: Attend MarTech online for FREE.
At MarTech, you'll unlock dozens of tactic-rich sessions led by real-world marketers and successful brands -- and discover cutting-edge marketing technologies that save time, streamline operations, and boost profits.
Like you, we are deeply concerned about the ongoing war in Ukraine. That’s why we’re donating $10,000 to Save the Children to help support displaced Ukrainians affected by this tragic conflict.
The customer has changed. We’ve all changed. Whether we’re talking about consumers, SMB buyers, or enterprise purchase teams... the old strategies to persuade someone to click on “Place Order” or sign on the dotted line have gotten tired.
B2B buyers are reluctant to fill out forms, very reluctant to spend time on video calls with sales reps. B2C buyers don’t want to scroll through endless catalog pages trying to find what they need or have to abandon their shopping cart when they discover the product will arrive too late or that the shipping cost is exorbitant.
People who have a bad experience won’t come back — and part of the bad experience is treating them like customers rather than like people. Like people your brand is going to recognize when they arrive in an unexpected channel. Like people you want to have an ongoing relationship with rather than just transact business with.
Yes, marketing technology can help you resolve identities, understand their needs across multiple channels, orchestrate a journey (never forgetting that the customer is now in charge of the journey) and deliver personalized experiences. But MarTech isn’t just technology. It’s about the strategies, beliefs, and attitudes that support its effective use.
Across the board, we’re going to see smart businesses building communities, expressing empathy with their customers’ values and trying to solve problems rather than just sell them a product or service.
We’re going to see the value of retention, especially in an experience-driven, subscription economy. And we’re going to learn that customers are for life, not just for Christmas.
Explore these essential themes, the challenges and opportunities they present modern marketers, and the marketing technologies that can help you achieve your organizational goals online at MarTech.
This is one of the best events in the MarTech space, bridging the gap between innovation and industry.
Really interesting content, such a good variety – and love the on-demand aspect as well as live features. Thank you for providing such high-value content for free! Such a great resource.
This was a great event with a cross-functional perspective. Many insights and lessons learned that I will take into the future.
Amazing speakers and amazing insights into where the industry is going. I’ll be sure to refer to future events! Thank you!
I always forward and recommend your sessions to my co-workers.
MarTech is a unique, inspiring conference with sessions from real-world marketing professionals and vendors telling stories about how they approach the most current challenges in modern marketing technology. I'm hard-pressed to find another conference I've benefited so much from.
Love all the resources and downloadable content! I also love the on-demand options after.
Love the topics, the presenters, and how professional the entire conference is. Thank you for creating such an amazing event.
Love the industry knowledge, especially for people who are new to the field. The fact that it's free is especially great, I love it when knowledge is free and accessible. Highly recommended to anyone looking to learn more about industry trends.
The ability to go and watch sessions online when I have the time is invaluable to me. Excellent!
The lessons were a perfect length to fit in a busy work day and the documents to download and save are a fabulous thing to use as tools. Thank you!
Great content that I could apply to my marketing role. Thanks so much!
This was the best virtual event I've attended and rivals live marketing conferences too - excellent speakers, great content, perfect platform, zero tech problems. I'm obsessed.
I was super impressed by the meatiness of the content this conference had to offer. I learned so much valuable information on personalization and first-party data. I cannot wait to package these new insights for both our internal teams and clients. I will definitely be attending next year!
I love the chance to revisit the talks… if one has to step out for some reason for a few moments. Perfect :-)
MarTech events have proven to be "best in class" for professionals in the advertising industry who need to keep up with marketing, sales, and technology trends, principles, and processes in our industry.
All and all a very professional and high-level knowledge-sharing conference. Can't wait to participate next year. Thank you!
Great content. One of those events where you actually learn something rather than professionals just covering basic stuff that everyone already knows about.
The sessions were very enlightening and educational, and demonstrated how we could use the material immediately in our everyday world.
This was absolutely the best marketing conference I've ever attended.
I loved the short topics that provided enough information but were able to fit multiple ones within my day full of meetings.
You discussed key trends in an insightful way; I enjoyed the line-up. And you kept the session short and provided many breaks. A well-organized event!
One of the best virtual conferences I've ever attended. I loved how quick the sessions were, the perfect amount of break time between them, FANTASTIC topics covered… and excellent speakers. Thanks so much!
Good conference with much less over-the-top promotion from speakers than I’ve seen at other events. Keep up the good work.
I truly appreciate your sharing and providing a space for continued learning in this ever-changing sphere.
Great content and having the replay available to share is critical.
I really enjoyed being able to set up my own schedule for the day, and I enjoyed every segment. I got a lot out of it and am bringing some of the ideas back to my own team to hopefully implement.
Fantastic conference with great sessions.
Very much liked the format and the frictionless experience to participate.
Great conference, super valuable!
I liked the content - it was really useful to my business.
A lot of great presenters and information. I wish I had an entire day dedicated to listening.
Great but concise and digestible content.
This is my first time attending The MarTech Conference, and in my experience, I think the event was a complete success, especially with the valuable content provided and shared by each speaker (presenter). Happy I joined in to learn with you all.
Thank you for the flexibility with this conference. From the conference being free for attendees to allowing us to attend the session live or watch at a convenient time made this an exceptional experience. I still have some sessions to watch and it's so nice I'm able to do that at my own pace. Since the conference had this much flexibility, I was able to share it with my full Marketing Tech team as well.
I like that you provided a free virtual event. Even better, each speaker had downloadable assets that you can review later. Nicely done.
Great, well-prepared, presentations that cause you to think, dream, and plan. What's not to like!
MarTech was great and full of helpful information and familiarization with companies that can help meet the needs of current gaps in the marketing realms. Thank you for the time and effort put into this and will definitely be looking into what will be available for the fall!
Great topics and availability of info on-demand was awesome.
I like the online and on-demand nature of the program. There were different tracks throughout and I could customize the sessions I wanted to attend and then watch additional sessions as time allowed on-demand.
MarTech attracts forward-thinking, senior-level marketers obsessed with driving business transformation and retooling their organizations with marketing technology, and connects them with innovative technology companies sharing their new tools, applications, techniques, strategies and solutions.
3-in-4 MarTech attendees are in-market to buy/license marketing technology solutions or services, and are, on average, in-market for 3.8 solutions. Sponsor benefits include in-market prospects, thought leadership and guaranteed leads.
Click here to learn more about becoming a sponsor of MarTech.