The events of 2020 were the catalyst for, among other things, profound and permanent changes in customer behavior. Seamless digital experiences, contextually relevant messages and offers, competitive pricing and flawless delivery are now table stakes for consumer and B2B enterprises.
Rapidly-evolving consumer demand exposed the weaknesses at many brands. Some accelerated digital transformation. Others got their start.
Marketers at those brands are turning to industry experts, peers and solution providers for education (and inspiration) that will enable them to implement marketing technologies and practices that satisfy customer demands.
MarTech is your chance to learn from them.
Join us online for FREE to unlock 65+ expert-led sessions loaded with actionable tactics and proven strategies and plus three empowering, forward-thinking keynotes.
Expert-led sessions will focus on evolving customer behavior and the implications for marketers and marketing operations. After attending, you'll be able to:
Use CDPs to enable a data-driven culture and decisions
Employ attribution and predictive analytics technology to understand what’s attracting customers to your company or brand
Achieve efficiencies with asset management, project management and workflow technologies
Maximize the expanding capabilities and uses of marketing automation
Continue your learning initiatives and discover time-saving marketing technology -- all for free, and all from the comfort of your own computer.