Join the marketing technology community at MarTech, October 2-4 in Boston. You’ll participate in more than 40 sessions featuring 50 speakers from brands and agencies braving the intersection of marketing, technology and management – MarTech. See the agenda. You’ll be joining attendees and speakers from top brands including:   Rates increase Saturday Our low beta […]

Marketing + Technology + Management – Hype = MarTech I have an allergy to hype. I know, that’s an unfortunate condition given that I’m in the field of marketing technology. It’s like being a lactose-intolerant maître fromager. Luckily, the symptoms are relatively mild — mostly involuntary rolling of the eyes and rapid finger twitching on […]

We’ve been running The Stackies for three years now, where we’ve invited marketers to send in a single slide that visually illustrates their marketing tech stack. We run it as an awards program and a drive for charity (the last Stackies program raised $7,800 for Girls Who Code), with a little friendly competition and trophies […]

The post What’s better than a marketing tech stack? Your marketing org stack appeared first on Chief Marketing Technologist .

Live Webinar with Scott Brinker: Tuesday, August 15, 2017 – 01:00 PM EDT (10:00 AM PDT) Many organizations are struggling to optimize their staffing and skills to compete in a rapidly changing marketing world. What worked yesterday in marketing and technology may not work today – or tomorrow. With the rapid infusion of technology into […]

I know, you get asked to participate in a ton of surveys. You’re super busy, and most of the time, the results of these studies are of dubious value to your actual work. So it’s easy to pass on taking them. But if you like the content of my blog, and have ever found it […]

The post What do marketing orgs look like in the martech age? Let’s find out appeared first on Chief Marketing Technologist .

Are you responsible for ensuring your organization thrives in this software-powered world? Then the MarTech Power Pack is for you. You’ll gain insights, ideas, and strategies you can use to accelerate your marketing and marketing organization. Brought to you by the MarTech Conference, the Power Pack includes: An exclusive webinar presentation of “5 Disruptions Reshaping […]

Don’t miss the only MarTech on the East Coast this year! Check out my hand-crafted agenda featuring 30+ sessions and 40 marketing superstars: See the agenda at a glance here. Register before Saturday for an All Access Pass and pay $400 less compared to on-site rates. You’ll get access to all conference presentations, networking activities and an expo hall full of leading solution […]

Discover new capabilities through the 3 pillars of MarTech: marketing, technology and management The excitement in today’s software driven world is in the entanglement of marketing, technology and management. And we’ll unleash the power, possibilities and passion of the marketing technology community at MarTech October 2-4 in Boston. I’m humbled by the incredible cast of speakers who have agreed […]