Three previously siloed disciplines -- marketing, technology, and management -- are converging. Senior-level marketers like you are increasingly blending diverse expertise to propel their careers and organizations into a more sophisticated and accessible future.
You need the chance to meet with your kind, learn from them, train with them.
You need a conference that speaks directly to your talents and trajectory.
You need to be at MarTech®.
Struggling to see results from marketing technology investments? Don’t have the time to deeply evaluate martech? Fighting internal resistance to change? Need more training than your company can provide?
Join us to navigate these and many more complexities, technologies, and organizational obstacles faced by thousands of marketers around the world. You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.
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A blended, graduate-level curriculum of marketing, technology, and management topics that unearths new possibilities, reveals emerging opportunities, and affirms the work you do.
Two incredibly intense days of sessions and networking; an unequaled chance to meet your peers and connect with leading marketing technology vendors.
Designed for senior-level marketers charged assembling marketing technology stacks that deliver exceptional customer experiences and measurable results.
A dynamic, intelligent community that will help accelerate your career and empower you to become a stronger, more confident professional.
Focused on any particular vertical or industry (we believe that revelations can come from unexpected places).
A place to learn how to manage any particular tool or technology (if you want that, we suggest a vendor-specific show).
Beholden to one software or professional services firm looking to hock its wares (our singular focus is your experience, not making next quarter’s sales quota).
Develop a fast-paced, collaborative, and agile marketing organization
Acquire and implement effective marketing technology
Rethink strategy enabled by marketing technology innovations
Manage cross-functional teams with agile and lean practices
Nurture multi-disciplinary marketing and technology talent
Redefine marketing’s role in the context of enterprise-wide digital transformation
The MarTech® Conference is programmed by conference chair Scott Brinker, who has been chronicling the rise of marketing technology and its impact on marketing strategy, management, and culture on his blog, chiefmartec.com, since 2008. He is the creator of the annual marketing technology landscape supergraphic, the industry reference for the evolving vendor categories of the field, and the author of the book Hacking Marketing, a guide to marketing management in a software-driven world.
Scott and the MarTech® Conference Advisory Board review hundreds of session proposals and carefully craft a program of leading speakers, sharing real-world experiences and expert analysis on the most timely and important topics in marketing technology. This process is managed completely independently from sponsorship and exhibit opportunities.
