OCTOBER 2-4, 2017 | HYNES CONVENTION CENTER | BOSTON, MA

MarTech Boston Solutions Presenter:

Hally Pinaud

Principal Product Marketing Manager, Marketo

I'm enthusiastic about collaborative problem solving, the science of marketing, and helping buyers discover great technology products. My background includes work in many facets of marketing, from go to market planning and messaging, to tactical demand gen execution.

My experience includes:

  • Go-to-market strategy
  • Messaging and positioning
  • Creating and managing product launch plans
  • Sales partnership around readiness / processes / collateral
  • Capturing customer use cases and stories
  • Competitive analysis
  • Pipeline, conversion, and win rate optimization
  • Industry presentations and product evangelism
  • Cross-functional leadership and collaboration

Speaker at Marketing Nation Summit | Internet Summit | Digital Summit | Argyle CMO Summit | MarketingProfsB2B | Boston AMA | MITX | Florida AMA Keynote | +More

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